Close your eyes. Take yourself back in time to when you were 7, or 9, or 12 years old, and about to begin a new school year. Can you remember how good it felt? Even if you weren’t particularly the biggest fan of school (and all the homework that came along with it), it was still such an exciting time. Your parents probably gifted you some new notebooks, pens, and a great new outfit or two. For a little bit, you probably felt like you were on top of the world. A new school year signified endless opportunities, and there you were, right at the start of it all.
As adults, it’s a bit harder to get that specific feeling back. After all, our routines generally stay the same whether it’s July or September. That’s why this week we asked for your best #tbt back-to-school – to indulge in that wonderful nostalgia during the month of September! Here were five of our favorite photos.
This shot of Rebecca D.‘s mom waiting for the school bus in 1955 is seriously so, so good. The perfect plaid outfit, the pulled back ‘do, that adorable lunch box! It’s like an ad for every picturesque elementary schooler in the ’50s.
Are you curious about what brands do with the photos and feedback you share through Crowdtap? We’re running a series on UGC Uses (that’s “User Generated Content,” like photo and text missions), to let you in on the secret. Each week, we’ll dive into a different way that brands use the content you share, whether it’s boosting their social media content or understanding how you use their products and everything in between.
In last week’s post, we kicked off the series by showing you how your content has been (and can be!) featured on your favorite brands’ social accounts. Read on to learn a little bit more about how UGC tells your story.
Advertising has changed drastically since marketing ads first began to appear in newspapers and magazines in the 1700s, initially looking for buyers of estates. Nearly a century later, in 1843, the first advertising agency opened its doors in Philadelphia, PA. From there the industry blossomed, and retailers began hiring in-house copywriters to improve their brand messaging (a term that likely still wouldn’t exist for anther hundred years). As technology advanced, brands realized there was an opportunity to forge relationships with their consumers, in an effort to build on what we call brand loyalty.
Which brings us to today’s topic: How does the content you share on Crowdtap help brands understand their audience better?
Think about your most recent photo submission. Maybe it featured your family, pets or friends. Maybe you were celebrating something small, like a sunny summer day. Maybe it was big, like a new puppy or a first day at school. Maybe you were capturing a gesture of care, or something your child did that made you proud. Whatever it is, it’s life’s little moments that often matter the most to us, and brands are totally into it.
With fall right around the corner, Labor Day weekend is a much-appreciated chance to enjoy the last days of summer with some extra time off. We asked to see how all of you celebrated Labor Day weekend, and you did not disappoint!
We saw everything from cruises and cookouts to hayrides and house parties. Check out 5 of our favorite submissions that make us wish it were still Labor Day weekend!
We love this shot by Janika R. — it’s bright, colorful, and has a fun balance of sky and onlookers. Plus, we couldn’t imagine a more perfect day for a balloon festival — not a cloud in the sky!
Ever wonder what brands do with the photos and feedback you share through Crowdtap? For the next four weeks, we’re letting you in on the secret. Each week, we’ll dive into a different way that brands use the content you share, from boosting their social media content to understanding how you use products, and everything in between.
We’re kicking it off by showing you how your content has been (and can be!) featured on your favorite brands’ social accounts — why they’ll use it, how it might look, and how to get your photos noticed!
Many times, when a brand asks you to take pictures and share them through a photo mission, they’re looking for high-quality, representative images that they can showcase. They want to show you off!
Why? Because you’re a real user — you probably follow the brand because it’s one you love and potentially use at home, or has a message you admire. When you share glimpses of your life featuring Mrs. Meyers Clean Day soaps or Jif snacks, they want to show ’em off and inspire others to live like you!
Goldfish shared this photo, shared via Crowdtap by Tapper Deein K., on both their Instagram and Facebook pages. It’s a little peek into Goldfish-lover Deein’s life, and fits in perfectly with the photos the brand creates and shares themselves!
The time has come to bid summer a sweet, prolonged farewell. To hold on to the last rays of summer sun before Labor Day weekend, we asked you to send in your favorite photos from the summer.
From fairs to beach trips and weddings to barbecues, you sent in some of the sweetest photos we’ve seen for a Thumbs Up Thursday mission! Here are 5 of our faves, which we thought captured the essence of the more than 2,500 submissions that came through.
We still can’t get over this gorgeous photo from tapper Tiffany B! The beautiful balance of colors and overall drool-worthy beach scene had us itching to kick off our sandals and walk through the sand. Is there time for one more trip to the beach this season…?
It’s officially back-to-school season, which means it’s time for parents and teachers to get back to their fall routine.
Rather than falling into the same old routine this fall, why not try to get creative this time around? If you’re thinking, “Well, of course I’d love that, but where can I find the inspiration?” Look no further than Crowdtap!
There are tons of brands who are also getting creative around back-to-school season, which means there’s a lot of inspirational content at your fingertips. If you navigate to the brand’s page, you’ll be able to see discussions between members thinking about the same things you are, as well as loads of photos that were chosen from the brand’s photo missions. We think there’s a lot of fodder for back-to-school inspiration tucked away here!
Ready to spark your back-to-school routine? Read on for 3 ways Crowdtap can help!
Among the National Cheese Days, National Dog Days, National French Fry Days and the like, we’ve uncovered a little something called National Bad Poetry Day.
Never heard of it? We’re not surprised. This holiday seems to float by under the radar – probably because it has nothing to do with food. Still, it’s a day where we can appreciate poetry, and not just the fancy schmancy stuff we had to read through school. Instead, we can take a more lighthearted approach by flexing our creative muscles and writing a silly poem or two.
So that’s what we asked you Tappers to do last week – write a fun, bad poem with an end-of-summer theme. A handful of you improvised on “Roses are red, violets are blue,” while others wrote jovial goodbye poems to this wretched summer heat. Perhaps one day we’ll compile a Crowdtap literary journal of poems, but for today we’ll leave you with our five picks for best bad poem. We list them with no commentary, so analyze as you wish!
To celebrate the end of a summer well-worked, we at Crowdtap had our annual summer outing a few weeks ago: a boat cruise around New York City, complete with sunshine, hors d’ouevres, and good company.
Between mingling on the deck and an intense game of trivia (which was won by a team who named themselves “We’re Better Than You,” go figure), we had a refreshing time — and learned a lot about our sea legs.
SO. How do you party on a boat like a Crowdtapper? It’s simple, really.
August is always a nostalgic month — no matter how old you are, there’s always that twinge of back-to-school jitters that’s hard to shake! But instead of remembering the revamp of routine, we decided to take it back to the dog-days of summer camp.
This batch of throwback photos had us wistfully daydreaming about canoes and campfires, even humming the “Make New Friends” anthem of our Girl Scouts days.
These four gals have our vote for Tug-O-War champs – the dedication in their eyes and stances is palpable! Shelly S. sent this in, reminiscing about all the great summer camp games from her days as a camper — and got us waxing nostalgic, too!
For just a moment, forget the accessories, the shutter speeds, the editing apps — sometimes, all you need is a good source of light to find yourself with a surprisingly great photo on your hands.
The types of light sources we’re talking about are those that can be found all around you – sunlight, streetlights, lamps in your apartment, moonlight, midday light streaming in from a window, and the like. With this tutorial, we’ll get into some of our favorite light sources, which you can use to become even more of a visionary with the camera!